The way it all started
Posted: Mon Apr 25, 2016 2:07 pm
The first Boston Whaler I ever laid eyes on was in the summer of 1958. My dad and I ( I was a college student at the time) stopped by the local Marine Hardware and fishing supply dealer on Long Island to buy probably some fishing stuff, and they had a 13-footer sitting out front on a trailer. I remember thinking that that it was pretty innovative and different, and the face of small boats maybe changing; my dad thought it looked goofy. At that time fiberglass boats of all shapes were popping up here and there, some even looked like 1950's cars with tail fins. Wooden boats were the norm but the game was changing fast. The first deep-V hull I saw was a plywood experimental hull. It was even more radical than a Boston Whaler. The late 1950's were an exciting time for small boats. Soon glass 13 ft. Boston Whaler's, deep-V Bertram's, and tail-fin-runabouts were common sight. The established wooden boat builders--who called the fiberglass boats "bleach bottle boats" and just a flash in the pan--needed a fast way into the glass boat business to stay afloat, so they just bought the glass guys out in the 1960's. A lot of money was made by the original glass boat builders.
I don't think there were any dedicated Whaler dealers in the beginning. It was easy to become a boat dealer back in the early fiftys. Although there were Johnson and Evinrude dealers that sold outboards and a line of boats, many brands were sold at hardware stores and fishing supply stores like the one that had the first Whaler I saw. I bought my first outboard, a used 7 1/2 hp Merc in 1952 from a hardware store that was also a Mercury dealer, and also sold a line of boats. At that time small boats were sold on concession, so a lot of capital and floor planning were not needed. I saved every dime I made from a paper route, for two years, about $200, to buy that Merc. I was 14. It was a way of pressuring my Dad to buy a boat as he was not a boater at the time. Before that, I spent my summers on my uncles boats, one of which I helped him build, I could run a boat before I was 10, and would run around in the bay by myself or with a friend, in my uncles old rowboat with an ancient outboard. In high school I worked for a couple of boat dealers part time, and as a kid I had every intention of getting into the boat business, however the year I graduated from Jr. College 1958, was a recession year, and the boat dealers I knew were all complaining that no one was buying boats or outboards. I never even heard of a recession, but I knew I didn't want any part of that so I went back to school and studied building construction,(like building houses was a stable industry.) A year later things were rolling again, but I was doing something different. Oh well.
rich
I don't think there were any dedicated Whaler dealers in the beginning. It was easy to become a boat dealer back in the early fiftys. Although there were Johnson and Evinrude dealers that sold outboards and a line of boats, many brands were sold at hardware stores and fishing supply stores like the one that had the first Whaler I saw. I bought my first outboard, a used 7 1/2 hp Merc in 1952 from a hardware store that was also a Mercury dealer, and also sold a line of boats. At that time small boats were sold on concession, so a lot of capital and floor planning were not needed. I saved every dime I made from a paper route, for two years, about $200, to buy that Merc. I was 14. It was a way of pressuring my Dad to buy a boat as he was not a boater at the time. Before that, I spent my summers on my uncles boats, one of which I helped him build, I could run a boat before I was 10, and would run around in the bay by myself or with a friend, in my uncles old rowboat with an ancient outboard. In high school I worked for a couple of boat dealers part time, and as a kid I had every intention of getting into the boat business, however the year I graduated from Jr. College 1958, was a recession year, and the boat dealers I knew were all complaining that no one was buying boats or outboards. I never even heard of a recession, but I knew I didn't want any part of that so I went back to school and studied building construction,(like building houses was a stable industry.) A year later things were rolling again, but I was doing something different. Oh well.
rich